Dell apologises for misleading graphics card advice

PC maker backs down after PC Pro highlighted misleading advice on its website

Mike Jennings
25 Nov 2011

Dell has apologised for misleading customers after PC Pro highlighted a Help page on the company's website that exaggerated the benefits of a high-end graphics card.

The Dell website showed two identical monitors, the one on the left allegedly using a "standard graphics card" and the other a "high-end graphics card".

The monitor with the lesser graphics chip showed a blurry, washed-out image of the Windows desktop, with the more expensive card delivering a sharper, more vivid picture.

Dell monitors

As we stated in our blog post earlier this week, an improved graphics card would have little or no effect on the standard Windows desktop, with the difference only really being apparent in 3D games and applications.

In a statement sent to PC Pro, Dell apologised and said it would be removing the offending images.

"Thank you for bringing this to our attention," a spokesperson for Dell said. "Dell endeavours to help customers to make the best decisions regarding their purchases. It was never our intention to mislead customers, and we apologise for any confusion caused. We have now removed the image from our Global sites. Dell remains committed to delivering the best possible experience to all our customers.”

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