The problem with Black Friday is it can be difficult to know whether you’re really getting a deal and the truth is, quite often you’re probably not. Especially when it comes to phone contracts.

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Take, for example, a couple of EE’s best Black Friday contract deals. The network is giving away a free Google Home or Beats X headphones with some of its contracts and, while they might look great at first glance, when you work out the cost over the full 24-month term, they’re not quite so tantalising.
By picking the best of Black Friday deals elsewhere, we’ve managed to beat EE’s deals by more than £400. You need to buy the hardware outright, but the savings are much bigger in the long run.
Free Google Home
EE deals
Google Pixel 2 (64GB), Max Plan (60GB data, unlimited calls and texts) + Free Google Home.
£62.99/month = £1511.76 over 24 months.
Google Pixel 2 (64GB), Max Plan (40GB data, unlimited calls and texts) + Free Google Home.
£52.99/month = 1271.76 over 24 months.
View EE’s deals here.
Our deal
Google Pixel 2 (£579 at Currys), Three 100GB data 12-month SIM-only plan (£20/month) + Google Home (£77.50 at Currys) = £1136.50 over 24 months
= up to a £375.26 saving
Free Beats X
EE Deal
iPhone 7 (32GB), Max Plan (60GB data and unlimited calls and texts) + Free Beats X
£0 upfront + £62.99/month = £1511.76 over 24 months over 24 months
iPhone 7 (32GB), Max Plan (40GB data and unlimited calls and texts) + Free Beats X
£0 upfront + £52.99/month = £1271.76 over 24 months
Our Deal
iPhone 7 (£500 at John Lewis), Three 100GB data 12-month SIM-only plan (£20/month) + Beats X (£109 at Currys) = £1089 over 24 months
= £422.76 saving
So, the next time you are lured in by what looks like a great Black Friday deal, just make sure you do your research and check if you can get it cheaper elsewhere.
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