Netflix to launch in the UK
Movie streaming service Netflix is preparing to launch in the UK and Ireland.
The service will offer thousands of movies and television series to view on PCs, smartphones, tablets and games consoles for an as yet undisclosed “low” monthly subscription fee.
The move to the UK comes as part of a wider expansion of the California-based service, which has been offering streaming services in the US since 2007 and, as of September, began streaming content to 43 countries in Latin America.
The UK launch will see it pitched head-to-head against DVD-by-mail and online streaming giant Lovefilm, which boasts a content catalogue of more than 70,000 movies and TV shows.
Purchased in January of this year by Amazon, Lovefilm claims to have almost 1.7 million customers spread across the UK and Europe. It offers “unlimited” streaming movies from £9.99 per month.
Other streaming competitors include blinkbox – majority owned by the supermarket chain Tesco – and dedicated TV channels such as the BBC iPlayer and Channel 4’s 4oD.
UK customers can register their interest in the service at Netflix.com.
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