Google “in secret TV talks”

Google has held talks with pop svengali Simon Fuller about a venture that, according to The Observer, “could change the way TV is watched over the internet”.

The newspaper says that details of the talks remain a closely-guarded secret, but its source claims that they could herald a revolution in the way that TV programmes are distributed.

“It’s a big idea on a global scale,” the source says. “It will change television in much the way iTunes changed the way music is disseminated.”

Google has previously distributed pay-per-view TV through its Video service, but has since concentrated its efforts on YouTube which it bought for $1.65 billion last year.

But with Apple, Microsoft and Amazon already selling TV shows direct to computers, Google risks being left out of what will certainly become a huge and lucrative market. Fuller would appear to be an ideal partner. The one-time Spice Girls manager created Pop Idol, the world’s most successful TV franchise.

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