Heavyweights promote IWF Awareness Day

Several large companies, including Microsoft and Yahoo, are helping to promote the Internet Watch Foundation’s (IWF) child pornography hotline, which allows people who have accidentally discovered such a website to report it.

Heavyweights promote IWF Awareness Day

The IWF, which is currently arranging its first national IWF Awareness Day, will have its hotline number displayed on the home pages of participating companies, a move it hopes will greatly increase its exposure.

Following the awareness day the IWF will also hold a series of regional road shows, designed to educate IT professionals about what can be done to combat child pornography.

“Our analysts witness the results of terrible sexual abuse being inflicted on very young children around the world and then circulated online,” says Peter Robbins, the IWF CEO.

“With the help of the online industry, the 28 Hotlines we work with around the world and our law enforcement colleagues, the public can help us to remove these websites and end the abuse that is perpetuated every time the images are viewed,”

During 2007 the IWF passed the details of 2,092 such sites to the police, 80% of which were commercial operations.

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