BT signs C4 to Net TV offering

BT has signed up Channel 4 to its TV service, BT Vision. After the December launch of the set-top-box-based service, the likes of Shameless, Queer As Folk, Jamie’s School Dinners and Father Ted will be available on-demand from the Channel 4 archive, via Channel 4’s on demand service 4oD. There will also be on-demand access to Film4, via Film4oD.

BT signs C4 to Net TV offering

Away from the archive, the previous eight days’ worth of broadcasts will be available through BT Vision’s ‘catch-up’ TV service.

‘Channel 4 is the most innovative and distinctive brand in UK television,’ said Rod Henwood, New Business Director at Channel 4, ‘but in a fully digital world we need to make sure our content is available on multiple platforms so it can be watched whenever, wherever and however our viewers demand. I am delighted 4oD content will be available on BT Vision at launch, helping further establish Channel 4’s reputation as a leader in video on demand.’

Note that no exact date has been confirmed for the launch of this specific BT Vision service, which will require a BT set-top box as part of the BT Total Broadband package. Other download-to-own and on-demand BT Vision offerings are already available to all, regardless of whether or not they are a BT broadband customer.

Channel 4 is just the latest media company that BT has signed up. Earlier this summer, for example, Universal came on board in a deal including both video-on-demand and download-to-own services. Other content deals have been made with Dreamworks, i-concerts, Eagle Rock and BBC Worldwide, among others.

Beginning with the 2007/08 season, BT Vision will also have the ‘near-live’ rights to Premier League matches.

While BT Vision is a consumer offering, the telco is also providing mobile TV services to third-parties, via its BT Movio technology. In September, for example, Virgin launched a BT-based TV-on-mobile service.

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