Creative snaps at Apple’s heels with photo player

Creative continues to pursue Apple with the launch of its latest MP3 player, the Zen Sleek Photo.

Creative snaps at Apple's heels with photo player

The MP3 player manufacturer has announced a 20GB rival to the iPod, which comes with a photo viewer and is designed to support music download and subscription services.

Featuring a 160 x 128 pixel OLED colour screen, the Zen Sleek Photo holds up to 10,000 songs and offers up to 19 hours playback. If customers are bigger fans of photos than music, Creative says the gadget can store tens of thousands of pictures.

Other features include, FM radio, voice recording, photo slideshows and the option to personalise your player with customised colour schemes and effects – all encased in brushed aluminium.

The high-fidelity playback (at 97db SNR) can also be tailored with the five-band graphic equaliser or by using the eight equalisation preset settings, which include rock, jazz, pop and classical.

The player is bundled with Creative MediaSource software which supports MP3, WMA and WAV files.

However, in terms of capability, Creative is still not quite up to speed with Apple, who released its fifth generation iPod with video playback last month.

The Zen Sleek Photo will retail at £219.99 (inc. VAT) and details of stockists can be found at

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