How To Stop Facebook Filtering Comments

In the past few months, Facebook has developed algorithms that automatically filter some comments on posts in an attempt to improve authentic conversations. This is a relatively new feature that’s part of a wider framework called comment ranking.

How To Stop Facebook Filtering Comments

Facebook argues that filtering comments is meant to weed out spam and other unwanted responses from “rogue” users. However, this has proved to be a contentious issue. Some view it as an attempt to play both judge and jury, and they’d rather view all comments in chronological order, without some random algorithm deciding what’s important and what’s not.

If you want to stop Facebook from filtering comments on your personal profile, business page, or favorite group, you can do so in just a few steps.

In this entry, we show you how to go about it.

Can You Stop Facebook From Filtering Comments?

In an era where the freedom of expression has taken center stage, Facebook and other social media platforms have struck a chord among large swaths of people from across the globe. That’s because you can create an account and share your thoughts with family, friends, or customers in minutes. It’s no wonder that there are already more than 2 billion active users on Facebook.

Most people adhere to Facebook’s community standards and account usage policies, but some don’t. Facebook argues that some people simply aren’t willing to engage others with decorum, courtesy, and respect. This has prompted the creation of a comment ranking system.

Although the system is driven by complex algorithms that work in the background, the results can be summarized as follows:

  • Comments with the highest engagement rate appear first.
  • Responses unrelated to a post are pushed further back.
  • Offensive comments are either pushed back or deleted from the platform.

For all its positives, comment filtering has had its fair share of criticism. Some see it as an attempt to silence dissenting voices. To others, especially businesses, it denies them an opportunity to view alternative perspectives and ideas that could help them improve their products.

The best thing is that you don’t have to use comment ranking. You can switch it off and view the full, undiluted list of comments, however controversial they might be.

Let’s see how you can do it.

How to Stop Facebook From Filtering Comments on a Facebook Page

Suppose you’re the Admin of a Facebook page. In that case, comment filtering can help you create a more organized page, avoid spammers, and prioritize meaningful engagement that adds value to your business and customers. It can also protect the credibility of your brand by removing unpleasant or negative views that might distract your audience.

But comment filtering can also hinder your quest to improve your product or service. It can force you to unintentionally renege on your promise to always listen to your customers and act on their requests.

Luckily, you can turn it off in just a few steps.

If you’re using a desktop computer:

  1. Open your Facebook page and click on “Settings” in the bottom left corner. This should display the page settings section that allows you to tweak anything from messaging and page roles to ad limits and cross posting.
  2. Click on “General.”
  3. Uncheck the box next to “Profanity Filter” and then click on “Save Changes.”
  4. Next, click on “Page moderation,” delete any word or phrase you no longer want Facebook’s algorithms to hide, and then save the changes.

If you’re using the Facebook mobile app:

  1. Navigate to your page and tap on the gear icon in the top right corner to open the settings section.
  2. Tap on “General.”
  3. Scroll down and tap on “Content Moderation.”
  4. Make sure “Profanity Filter” is set to “Off.”
  5. Under “Page Moderation,” delete any word or phrase you don’t want Facebook’s algorithms to hide, and then save the changes.

By taking these steps, you’ll open the page for all users, including those using what might be considered offensive language. The good thing about such a move is that you’ll be able to identify critical issues that can improve your business, even if the words or phrases used by your clients aren’t appropriate.

How to Stop Facebook From Filtering Comments on a Personal Profile

Comment filtering isn’t just available for Facebook pages; it’s also activated for personal but popular profiles. If you’ve managed to attract followers and grow your audience, Facebook might filter some comments if profane or inappropriate language is used.

But doing so comes with consequences. For example, you may end up stunting the growth of your brand because some users might decide to walk away if they realize their voices aren’t being heard. In addition, the user engagement rate on your Wall will be reduced. This can deny you the chance to expand your reach and take advantage of Facebook’s algorithms that automatically increase the exposure of popular posts.

Luckily, turning off comment filtering on personal profiles is straightforward.

If you’re using a desktop:

  1. Click on the downward arrow in the top right corner.
  2. Select “Settings & Privacy” from the dropdown menu.
  3. Click on “Settings.”
  4. Click on “Public Posts.”
  5. Make sure that “Comment Ranking” is toggled off.

If you’re running Facebook on a mobile device:

  1. Tap on the three horizontal lines in the top right corner.
  2. Tap on “Settings & Privacy.”
  3. Tap on “Settings.”
  4. Select “Followers and Public Content.”
  5. Toggle “Comment Ranking” into the “Off” position.

When comment ranking is toggled off, all responses to your public posts will be displayed chronologically. All comments will be visible, including potential spam.

How to Stop Facebook From Filtering Comments as a User

If you don’t want Facebook to rank or filter comments on your favorite Facebook page, popular profile, or group, you can only remove these restrictions per post. In other words, you’ll need to disable comment filtering in every post that appears in your Feed. This can be time-consuming, but it lets you view all the comments a post has attracted and better assess your engagement rate.

Here’s how to do it:

  1. Navigate to the post of interest.
  2. Click on the tab that shows the number of comments the post has received.
  3. Clicked on the down arrow in the bottom right of the post, right below the “Share” button. This will open the comment ranking dropdown menu, which is automatically set to “Most Relevant.”
  4. Click on “All comments.”

And that’s it. All comments will now be displayed below the post in chronological order.

Expand Your Reach

Facebook is a powerful social media platform that can help your business grow. Still, its comment filtering tools can limit your reach and stop you from engaging every user that demonstrates an interest in your brand, even if they don’t appear happy or satisfied.

Filtered comments aren’t always bad. An unsatisfied client can react “in the heat of the moment” and use words considered inappropriate, but that doesn’t mean they don’t deserve to be heard. Viewing and responding to such comments in an assertive but courteous and respectful manner sends the message that you listen and are open to alternative views.

Even if yours is only a personal profile with little focus on business or marketing, an unfiltered comments list makes your audience feel valued and appreciated. As a user, unlocking hidden comments can expand your knowledge and challenge you to approach issues from different perspectives.

Do you run a popular page or profile on Facebook? What’s your opinion about Facebook’s decision to filter certain comments?

Let us know in the comments section below.

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